Marketing Communications Co-ordinator
Full Time Position---located in Guelph, Ontario

The Ontario Plowmen’s Association (OPA) is the parent host of the International Plowing Match and Rural Expo (IPM). Each year, the OPA partners with a Local Plowing Organization and a Local Community to host the IPM. The International Plowing Match and Rural Expo is a sanctioned member of the North American Farm Show Council. As such, it maintains the highest standards as set by the Council.

The OPA is seeking a Marketing Communications Co-ordinator to develop and help implement the marketing and communication plans for the International Plowing Match and Rural Expo. In addition, the successful candidate will develop and implement ongoing marketing and communication programmes for the Ontario Plowmen’s Association.

The candidate will be required to:

  • Provide leadership to the Local Marketing Committee and work closely with the OPA Executive Director and the OPA Board of Directors.
  • Develop media campaigns, budgets and schedules
  • Develop marketing materials including print, radio and TV
  • Co-ordinate the Official Show Guide
  • Develop and co-ordinate all Social Media
  • Update and maintain the IPM and OPA websites.
  • Assist in creating materials used for proposals, correspondence and presentation materials and reports.

The ideal candidate will possess a marketing communications diploma/degree with a minimum of 3 years’ experience in the Marketing Communications field. Knowledge of agriculture, the IPM event and being bilingual (French) are strong assets.

Applicant must be:

  • Be able to work flexible hours with heavier workload leading to the September event.
  • Have a valid driver’s license and be able to attend occasional evening meetings out of town.
  • Be able to attend the International Plowing Match and Rural Expo for at least 6 days.

Please forward your resume detailing your marketing communications experience in your cover letter, by mail to: Ontario Plowmen’s Association, Attention: Cathy Lasby, 188 Nicklin Road, Guelph, Ontario N1H 7L5 OR email: cathy@plowingmatch.org.

Deadline for applications is April 6th, 2018 (or until a candidate is selected)